Hotel Operations

Hotel Management Business

Through challenge and innovation,
we pave the way for the future of the hotel management industry

Zenkei Resort Co., Ltd. operates hotels primarily focused on long-established hot spring inns across Japan, offering next-generation lodging experiences that preserve traditional hospitality culture while integrating modern management practices and technology.

Our hotels implement a “travel-residence style management,” allowing staff to work as if they are traveling, fostering a workplace environment that enriches each individual’s life. Additionally, with the theme of a “home-like sense of comfort,” we strive to provide warm services that bring us closer to our guests’ hearts.

Furthermore, by deepening connections with local culture, cuisine, and people, we contribute to sustainable regional revitalization. As hubs that go beyond mere accommodation to connect people and communities, Zenkei International continues to create meaningful and valuable stays.


A new style of accommodation that connects tradition and innovation.

Creating next-generation lodging experiences while preserving Japan’s traditions.

Operating Policy: Creating next-generation lodging experiences while preserving Japan’s traditions.

Zenkei Resort Co., Ltd. operates primarily long-established hot spring inns across Japan, reimagining traditional Japanese hospitality with a contemporary sensibility. While respecting the inherent charm of these inns, we incorporate the latest management practices and technology to provide every guest with a stay that resonates with both “nostalgia” and “novelty.”

Travel across Japan while you work,
a new lifestyle.

Second line: A new lifestyle—working while traveling across Japan.

At Zenkei Resort Co., Ltd., we embrace the theme of “working as you travel,” providing a system where staff can gain experience at inns across Japan while building a fulfilling life. By experiencing changing seasonal landscapes, local cuisine, and cultural encounters, employees enrich both their work and personal lives—this is the travel-residence style hotel management we aim to achieve.


An inn where each guest can feel,
“I’ve come home.”

Creating inns where each guest truly feels they have come home.

What Zenkei Resort Co., Ltd. values most is a “home-like warmth.” All staff embrace the sense of being a “family,” welcoming guests with smiles and thoughtful care. Even while away from home, we want guests to feel a sense of comfort. Striving to be like a “second home,” we put our hearts into daily hospitality.

A hotel management approach that grows with the community,
focused on the future.

Community-Integrated, Future-Focused Hotel Management

Zenkei Resort Co., Ltd. values its connection with local communities through the operation of inns, actively engaging in co-creation with the region by generating local employment, promoting culinary culture, and participating in traditional events. We strive to be more than just a part of tourist destinations; we aim to support the future of the communities themselves. This represents another key mission of Zenkei Resort Co., Ltd.